Session 2

Sports Analytics

Examine Athletics Statistics

Sports analytics refers to the use of data and quantitative methods to make decisions to gain performance and business advantages in the sports industry. Students in the program will participate in presentations featuring Eberhardt School faculty and noted experts in the sports analytics industry. Students will participate in four daily sessions: two in the morning and two in the afternoon, following lunch.

Curriculum

Sports analytics refers to the use of data and quantitative methods to make decisions to gain performance and business advantages in the sports industry. Students in the program will participate in presentations featuring Eberhardt School faculty and noted experts in the sports analytics industry. Students will participate in four daily sessions: two in the morning and two in the afternoon, following lunch.

students having a lecture by the baseball fields
Planned Topics

Course topics will likely include:

  • Measuring and predicting player and team performance
  • Decision-making and strategy in sports
  • Collegiate athletics and expanded use of analytics
  • Fantasy sports and eSports industries
  • Spectator engagement measures and decision-making
  • Data visualization and presentation
  • Employment opportunities in sports organizations
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Rebecca Achen
Faculty Lead
Rebecca Achen

Visiting Assistant Professor | Eberhardt School of Business

BA, Southwest Minnesota State University, 2007
MS, Winona State University, 2009
PhD, University of Kansas, 2015

Dr. Achen's research focuses on the use of social media and Web3 technologies for building relationships and community in sport. She also serves as a digital and social media marketing consultant across a variety of industries.

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