University of the Pacific is now telling its story with an expansive and visually stunning, 132-page publication designed in a style and depth never seen before.

The annual alumni magazine previously known as “Pacific Review” is now “Pacific Magazine.” But more than just the name has changed. 

The magazine is packed with stories about Pacific’s nine schools and colleges, the remarkable achievements of students, faculty, staff and alumni from its three campuses (Stockton, Sacramento, and San Francisco), and the impact of its donors. A year in the making, it’s on its way to homes throughout the region and around the world.

The magazine is being mailed to students, faculty, staff, alumni, donors, community members and parents of admitted and prospective students.

“I've been in higher education for more than 30 years. This is one of the best magazines of its kind I've ever seen,” said President Christopher Callahan. “It’s designed to show the world all of the unbelievable people, programs, and initiatives at University of the Pacific.”

The effort by Pacific’s strategic communications team to reimagine the magazine started at the beginning of 2021.

Formerly focused primarily on alumni, Pacific Magazine is for everyone who is part of the Pacific community—or wants to be. The difference can be seen both in its look, which Callahan says has “a sense of gravitas,” and in its expansive content.

“University of the Pacific is a complex institution, and we wanted to show that complexity … One of the powers of Pacific Magazine is that diversity of content. It’s the sort of magazine where I don’t think people will sit down, pick it up, read it once, and that’s it.  You’ll come back to it. It’s what I would call a coffee table magazine,” said Callahan.

The inaugural edition focuses on “A New Era” for Pacific, including the president’s ambitious goal over the next 10 years to become the nation’s best student-centric, comprehensive university. The magazine also chronicles how the Pacific community surged forward positively while coping with the COVID-19 pandemic, as well as the myriad ways the “People of Pacific” are excelling. 

Callahan recalls the moment he first saw it come together when the communications team hung each page for review inside the Don and Karen DeRosa University Center.

“You see the narrative that the team created for the university. You can see the design and how one section flows into another in really artistic and elegant ways. It was overwhelming,” said Callahan.

“It’s the culmination of hard work by many and the result is this truly spectacular magazine … It’s going to make a difference in a lot of ways for our university,” said Callahan, including generating interest among prospective students and job candidates.

As the university turns the page, Callahan says to expect something just as grand for future editions to continue highlighting Pacific’s accomplishments —and making sure people know about them.

Pacific is sometimes referred to as a “hidden gem,” but Callahan says the magazine is a way of “waving the Pacific flag to the world and saying, ‘We are a gem. But we have no desire to be hidden.’”